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Local business takes out state award

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Screen Shot 2017-03-04 at 6.01.50 pmLocal family-run business Gingin Trading has been awarded the prestigious 2016 Thrifty-Link WA Store of the Year Award for customer service and retail excellence. Business owners, Len and Moyra Choules were presented the hotly-contested award at the Independent Hardware Group National Awards Dinner on Wednesday 8 February on the Gold Coast.

The win follows a significant twelve months of growth for the business, driven by an expanded offer to cater to the growing home improvement needs of the community. Moyra said she was honoured to receive such an industry accolade and attributed it to the efforts of the passionate and dedicated team at the store. “Winning this award was a team effort. We work hard to be known as the friendly, local hardware store with customer service, excellent knowledge and the passion to always put the customer first. Aside from the team in-store, I’d also like to thank the local community for giving us a go.

It’s the customers who drive us to do better and be better.” This is not the first national recognition for the store, having previously set the benchmark for service and store merchandising with the National title in 2013 and a finalist in 2015. Aside from its renowned customer service, product know-how and overall store presentation, Gingin Trading also puts back into the community by sponsoring local groups and donating to charities including the Fire Brigade, Lions Club, Gingin Camp Draft and other local sporting clubs. The Independent Hardware Group (IHG) awards recognise the high calibre of retail and trade expertise across its hardware retail banners, acknowledging top performers over the past 12 months at a state and national level.

Nominees are judged on performance in core business areas including store standards, customer service, innovation and business strategy. In the WA Store of the Year category there were three Thrifty-Link stores competing for the title. IHG State Sales Manager Lance Collins congratulated the store on their win, adding that the team set the benchmark for others in the network. “The team from Gingin Trading should be extremely proud of their achievements. Their passion and drive clearly shows their focus to be the best store in town and a thriving and valuable part of their community. They demonstrate the true spirit of what we believe at the Independent Hardware Group – that Independence is Worth Fighting For,” said Lance. Visit the team from Gingin Trading at 10 Brockman Street Gingin. Conveniently located and locally owned, Thrifty Link has all your everyday hardware needs covered.